Director: Marilyn Freeman, Wovie
Art Director: Anne DeMarcken, Wovie
Illustrator/Animator: Giles O’Dell
Client: Washington State Office of the Superintendent of Public Instruction
An informational video for the Washington State Office of the Superintendent of Public Instruction produced in a unique collaboration between the digital media arts studio Wovie and current high school students. The video explains the testing and graduation requirements for high school students, interspersed with these animated sequences that introduce each section.
These were designed to resemble a retro filmstrip that would be played in conjunction with a record or tape, with beeps to cue the projectionist to advance the filmstrip. The goal was to avoid straying from this concept, but to make it a bit more dynamic than the actual still images that such a filmstrip would project.
I utilized an animatic approach to the animation, moving illustrations in layers to suggest action and depth. With suggestions and feedback from students, we were able to successfully and humorously embellish a retro aesthetic with contemporary touches to create an informative and entertaining piece. The illustration assets were also utilized for related print and web materials.